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Data Planning Manager

Wundermanthompson Sourced

London, United Kingdom Full-time Not specified

About the role

<div class="content-intro"><h3><strong>Who We Are</strong></h3> <p>VML is a global creative company that combines brand experience, customer experience, and commerce to create connected brands&nbsp;that drive growth. Guided by a&nbsp;<strong>Human First</strong> philosophy, VML is known for its innovative work for brands and consistently ranks among the world’s leading creative companies, including the WARC Creative 100.&nbsp;VML’s global network spans 55+ markets with principal offices in Buenos Aires, Kansas City, London, New York, São Paulo, Shanghai and Singapore.&nbsp;</p> <p>VML is part of WPP, the trusted growth partner for the world's leading brands. Powered by exceptional talent and our agentic marketing platform WPP Open, WPP unites cutting-edge media intelligence and data solutions, creativity, production, enterprise solutions and expert strategic counsel.&nbsp;</p> <p>For more information, please visit&nbsp;<a href="http://www.vml.com/" data-outlook-id="d4b7d1c3-8ad6-4b6d-ab45-d3cb5a3aebe1">www.vml.com </a>and follow along on  <a href="https://urldefense.proofpoint.com/v2/url?u=https-3A__urldefense.com_v3_-5F-5Fhttps-3A_www.linkedin.com_company_vml_-5F-5F-3B-21-21JboVxjCXSME-21OhlpCfbkl1UcWPwns1-2DGtvHOzFh0QwHV49fsPgGw-2DVCCU1bCg8aQFI9vN-2Dy-2DVwaQcITH2j2XKzGKBIFRLYf2AUWVYY1dFGK6-24&amp;d=DwMFaQ&amp;c=euGZstcaTDllvimEN8b7jXrwqOf-v5A_CdpgnVfiiMM&amp;r=zouFnm4jZMgDFaYF1uVcRY3rbgHWPca_luUrBUkT6Yc&amp;m=QzcCgXCAOjzj5hiU48_CKOdHRSJ4_YpuqfviT9yjlzH5VrkzySTZ-WaQXlYAnj4W&amp;s=jJ7q5V70u9oUx7ONPm5jC3IK8y6vxDilX6BGTlqlWlA&amp;e=" data-outlook-id="a3ef68bf-16fb-4ebc-9ca9-406007d6cefc">LinkedIn</a>&nbsp;#WeAreVML.</p></div><p>.<span style="font-size: 14pt;"><strong>Who we’re looking for:</strong></span></p> <p><span class="NormalTextRun SCXW153733948 BCX0">We're seeking a highly collaborative</span><span class="NormalTextRun SCXW153733948 BCX0">, flexible</span><span class="NormalTextRun SCXW153733948 BCX0">&nbsp;and enthusiastic Data&nbsp;</span><span class="NormalTextRun SCXW153733948 BCX0">Planning</span><span class="NormalTextRun SCXW153733948 BCX0">&nbsp;</span><span class="NormalTextRun SCXW153733948 BCX0">Manager&nbsp;</span><span class="NormalTextRun SCXW153733948 BCX0">to join&nbsp;</span><span class="NormalTextRun SCXW153733948 BCX0">the</span><span class="NormalTextRun SCXW153733948 BCX0">&nbsp;</span><span class="NormalTextRun SCXW153733948 BCX0">team</span><span class="NormalTextRun SCXW153733948 BCX0">&nbsp;who has experience in&nbsp;</span><span class="NormalTextRun SCXW153733948 BCX0">supporting&nbsp;</span><span class="NormalTextRun SCXW153733948 BCX0">measurement and budget optimisation, test and learn</span><span class="NormalTextRun SCXW153733948 BCX0">&nbsp;opportunities</span><span class="NormalTextRun SCXW153733948 BCX0">, identification of data signals across the journey that can be used to inform audience targeting and media flighting</span><span class="NormalTextRun SCXW153733948 BCX0">&nbsp;and</span><span class="NormalTextRun SCXW153733948 BCX0">&nbsp;holistic campaign and always on performance&nbsp;</span><span class="NormalTextRun SCXW153733948 BCX0">reporting</span><span class="NormalTextRun SCXW153733948 BCX0">&nbsp;across owned and earned channels and platform.</span></p> <p><span style="font-size: 14pt;"><strong>What you’ll be doing:</strong></span></p> <ul> <li data-leveltext="" data-font="Symbol" data-listid="18" data-list-defn-props="{"335552541":1,"335559685":810,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridMultilevel"}" data-aria-posinset="1" data-aria-level="1"><span data-contrast="auto">You will&nbsp;utilise measurement tools, attribution models, and media mix modelling to produce insightful, actionable campaign reports and optimisation&nbsp;recommendations in conjunction with the media strategists and analytics teams</span><span data-ccp-props="{"335559739":0}">&nbsp;</span></li> </ul> <ul> <li data-leveltext="" data-fo

Skills

Marketing Effectiveness & Intelligence

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