Manager, Paid Social

About the role

<div class="content-intro"><p><strong>About WPP Media</strong></p> <p>WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth. </p> <p>WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.</p> <p>For more information, visit <a href="wppmedia.com">wppmedia.com</a>.</p></div><p><strong>3299 - Manager, Paid Social - GCS</strong></p> <p><strong>Role Summary and Impact</strong></p> <p>The Paid Social team works to plan &amp; execute market-leading social advertising campaigns for our clients across a variety of social media platforms. The team are based at EssenceMediacom’s office at 1 Southwark Bridge Road.</p> <p>We are looking for an experienced&nbsp;Paid Social&nbsp;Account&nbsp;Manager&nbsp;who will play an instrumental role in further developing our offering by taking ownership of the ongoing client engagement, managing a team of&nbsp;Paid Social&nbsp;SEs and AEs and support the&nbsp;Account&nbsp;Director&nbsp;to implement&nbsp;the strategic vision of the account and team. In this role, you will also work closely with other sister agencies in the network, creative agencies, data teams,&nbsp;PR&nbsp;etc.&nbsp;&nbsp;</p> <p><strong>The&nbsp;Role:&nbsp;&nbsp;&nbsp;</strong></p> <p>The&nbsp;candidate will report&nbsp;into&nbsp;the&nbsp;Paid Social&nbsp;Account Director.&nbsp;&nbsp;Working&nbsp;within the&nbsp;Paid Social&nbsp;team,&nbsp;they will be integral to&nbsp;achieving&nbsp;client goals, and&nbsp;the development&nbsp;and&nbsp;optimization&nbsp;of&nbsp;Paid Social&nbsp;activity as part of integrated multi-channel campaigns.&nbsp;The ideal candidate will be expected to use their own initiative to manage&nbsp;Facebook/Instagram, Twitter,&nbsp;Google,&nbsp;YouTube&nbsp;and&nbsp;Linkedin&nbsp;campaigns. You&nbsp;will be expected to champion the EssenceMediaCom best practice approach to delivering campaigns,&nbsp;multi market&nbsp;strategy coordination and communication. You will lead by example, taking responsibility for the guidance and development of junior members of the team.&nbsp;&nbsp;</p> <p>Principal&nbsp;responsibilities:&nbsp;&nbsp;</p> <p>Performance&nbsp;</p> <ul> <li>Leading the planning,&nbsp;creation, and on-going management of&nbsp;Paid Social&nbsp;campaigns&nbsp;</li> <li>Carrying out health checks on&nbsp;the&nbsp;accounts to&nbsp;ensure they are set up and running as per EssenceMediaCom best practice&nbsp;&nbsp;</li> <li>Proactively performing&nbsp;regular optimization of accounts, monitoring market changes and&nbsp;identifying&nbsp;development opportunities&nbsp;</li> <li>Creating and leading the execution of development&nbsp;and testing plans including media owner betas&nbsp;where&nbsp;possible&nbsp;</li> <li>Preparing&nbsp;presentations&nbsp;and leading&nbsp;client&nbsp;calls and face to face meetings&nbsp;</li> <li>Working with the AD to devise campaign strategy&nbsp;and translate this into campaign delivery&nbsp;</li> </ul> <p>Profile&nbsp;</p> <ul> <li>Playing an active role in team meetings and agency events&nbsp;</li> <li>Writing case studies of&nbsp;great work&nbsp;delivered by the team&nbsp;</li> <li>Volunteering to&nbsp;assist&nbsp;with new business pitches, and other cross-agency initiatives&nbsp;</li> </ul> <p>People&nbsp;</p> <ul> <li>Collaborating with other digital teams within the&nbsp;EssenceMediaCom hub&nbsp;</li> <li>Delegating and managing workloads across the&nbsp;junior members of the&nbsp;team&nbsp;</li> <li>Contributing to and&nbsp;owning&nbsp;personal development plans&nbsp;</li> <li>Arranging/attending&nbsp;tr

Skills