Lead Product Manager - Contract

About the role

<div class="content-intro"><h4><strong>Who We Are</strong></h4> <p>WPP Enterprise Solutions designs, builds, and operates the growth systems that competitive businesses rely on. In a world where Al is reshaping how companies drive growth, we lead clients in business transformation and marketing modernization, connecting strategy directly to execution. Our 12,000 experts in engineering and platforms, commerce, consulting, content transformation, CRM, and CX work within a unified global operating unit across 40+ markets. WPP Enterprise Solutions works alongside best-in-class partners including Adobe, AWS, Braze, Google, Microsoft, Salesforce, and Shopify, as well as innovators in AI, to deliver growth solutions tailored to the needs of our clients’ businesses. VML, part of WPP, supports WPP Enterprise Solutions by helping brands activate transformation through creativity and experience.</p></div><h3>Lead Product Manager needed to own the product strategy, discovery, delivery and adoption of on of our key clients digital transformations.</h3> <h3>The opportunity</h3> <p>As Lead Product Manager, you will be accountable for translating business and customer needs into a clear product strategy and measurable outcomes. You will lead cross-functional teams through discovery, development, launch and continuous improvement, while building alignment across senior stakeholders, clients and delivery teams.</p> <p>This is a strategic leadership role, not solely a backlog-management position. We are looking for someone who can operate confidently from product vision and commercial strategy through to detailed execution.</p> <h3>&nbsp;</h3> <h3>What you’ll be doing</h3> <p><strong>Product vision, strategy and roadmap:</strong></p> <ul> <li>Own and communicate the product vision, strategy and long-term direction</li> <li>Align the product strategy with organisational objectives, customer needs, commercial priorities and the wider strategy.</li> <li>Define the target customer, value proposition, product principles and strategic outcomes.</li> <li>Develop and maintain an outcome-focused product roadmap spanning multiple workstreams or product squads.</li> <li>Translate market insight, customer problems, operational needs and technology opportunities into clear product opportunities.</li> <li>Balance short-term delivery with longer-term platform capabilities, scalability, technical health and innovation.</li> <li>Lead product investment decisions and clearly articulate the expected customer and business value.</li> </ul> <p><strong>Customer discovery and market leadership:</strong></p> <ul> <li>Lead customer discovery, user research, journey mapping, problem definition and validation activities.</li> <li>Identify opportunities to improve workflows, efficiency, collaboration and visibility.</li> <li>Use customer insight, market research and competitive analysis to inform product decisions.</li> </ul> <p><strong>Cross-functional leadership and delivery</strong></p> <ul> <li>Lead multidisciplinary teams across Product, Engineering, Architecture, UX/UI, Data, AI, Quality Assurance, Security and Operations.</li> <li>Provide clarity on the customer problem, desired outcomes, priorities and decision-making principles.</li> <li>Establish effective discovery and delivery practices across the product lifecycle.</li> <li>Ensure product teams have clear epics, requirements, user stories, acceptance criteria and measurable outcomes.</li> <li>Work closely with engineering teams to make pragmatic trade-offs between scope, quality, time, cost and technical risk.</li> <li>Maintain a healthy, prioritised backlog without losing sight of the wider product strategy.</li> <li>Identify and remove blockers, manage delivery risks and resolve cross-team dependencies.</li> <li>Lead release planning, readiness reviews, rollout planning and post-launch evaluation.</li> <li>Continuously improve product and delivery ways of working across the programme.</li> <li>Use Agile appr

Skills