Senior Product Designer - CRO, London, UK
eucalyptus Sourced
About the role
<div class="content-intro"><h3>About Eucalyptus</h3> <p>We're on a mission to make good health last a lifetime. More than 1 billion people live with obesity worldwide, driving preventable chronic conditions. We're here to build better long-term care.</p> <p> </p> <p>Eucalyptus is now part of Hims & Hers, the global leader in personalised health and wellness.</p> <p> </p> <p>Euc is the company behind Juniper, one of the world's largest weight-management programs combining GLP-1 medication with personalised nutrition, movement support, and clinician-led care from prescribers, nurses, health coaches, pharmacists, and dietitians. Our published clinical research shows that our combined clinical and behavioural approach helps patients lose significantly more weight during their treatment with Juniper by four times.<br><br></p> <h3>Our Growth Story:</h3> <ul> <li>Supporting patients living with obesity across our 5 markets</li> <li>Received selective NICE endorsement to provide services to the NHS</li> <li>Tailored our offering to thousands of patients in Australia, the UK, Germany, Japan and Canada.</li> </ul></div><p>People arrive at our pages ready to change their health, and unsure whether to begin. Starting a treatment that could change your life is a big decision, and often a frightening one. Your job is to help them take the first step.</p> <p>This is a Senior Product Designer role for someone who can make that moment clear, credible and human. You design the surfaces where people decide to start, some of the highest-stakes creative work we have, and you can measure your impact in the number of people who begin.</p> <p><strong><span class="notion-enable-hover" data-token-index="0">In this role, you will:</span></strong></p> <ul> <li>Design every page as an argument. Every element earns its place: the problem, the solution, the proof, the process, the value, and the blockers you remove.</li> <li>Own our highest-leverage acquisition surfaces end to end: landing pages, the signature conversion components on them, and the templates they sit in.</li> <li>Own the conversion-bearing pieces others don't, e.g. BMI calculators and the interstitial moments that carry someone through a clinical quiz and consult form, the points where people hesitate and leave.</li> <li>Make the case on every surface. Meet someone where they are in their decision and build a clear, structured argument for why to start, built around them, not a list of features.</li> <li>Translate clinical language into words a patient understands and trusts. Accurate, compliant and human at once.</li> <li>Design dense information like an infographic: communicate a lot, simply. Data visualisation and strong hierarchy in place of walls of text, without losing the detail. Our patients care about the detail, so your job is to convey it clearly, not to oversimplify.</li> <li>Lean on interaction design to carry the detail. Progressive disclosure, reveals and interactive data let people go as deep as they want, without meeting it all at once.</li> <li>Use motion and pacing with intent. You control the rhythm of a page and the beat between steps, so people keep moving.</li> <li>Carry the creative set from our adverts through to the landing page and the touchpoints after it. One unbroken story from ad to conversion.</li> <li>Partner your CRO manager on the optimisation loop. You bring the hypothesis and the design, shape the tests and read what comes back, and turn the result into the next move.</li> <li>Help more people start. That is the number you move, and you always know why it moved.</li> <li>Earn trust with evidence: multiple, specific proof points, not a logo and a star rating, all holding up in a regulated market.</li> </ul> <p><strong><span class="notion-enable-hover" data-token-index="0">What good looks like</span></strong></p> <ul> <li><strong><span class="notion-enable-hover" data-token-index="0">Scope:</span></strong> you own the front door. The acquisit
Skills
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