Paid Search Account Director

About the role

<div class="content-intro"><p><strong>About WPP Media</strong></p> <p>WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth. </p> <p>WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.</p> <p>For more information, visit <a href="wppmedia.com">wppmedia.com</a>.</p></div><p><strong>2402 - Paid Search Account Director - EMEA</strong></p> <p><strong>Role Summary and Impact</strong></p> <p>At EssenceMediacom we want to <strong>eradicate inequity</strong>. We don't tolerate it and when we see it, <strong>we act</strong>. We attract, support and develop our talent <strong>without bias</strong> and strive to foster the empathy, creativity and diversity of thought needed <strong>to drive</strong> <strong>meaningful change</strong> for our people, our clients, our industry and our society. WPP and GroupM have already made<u> </u><a href="https://www.wpp.com/commitment-to-anti-racism"><strong>strong commitments</strong></a> to <strong>combat racial injustice</strong>. While we are part of this group, we know we have an <strong>individual responsibility</strong> as an employer and an industry leader to <strong>fight against racism</strong>.</p> <p>Even if you don’t meet all the requirements, that’s okay, and we encourage you to apply anyway to find out more about whether this is the right match for you.</p> <p>Did you know that marginalised groups, including women, people of colour and people with a disability, are more likely to discount themself for a role if they don't feel they meet every requirement or understand the reasonable adjustment that can be made? This is why we encourage connection and conversation to ensure that everyone has the opportunity and information needed to find the right role for them. If this role isn’t quite right, you may be the perfect fit for another – so go ahead, apply and find out!</p> <p><strong>About Sony PlayStation</strong></p> <p>Sony Interactive Entertainment is a Global Leader in entertainment and innovation. Since the launch of the original PlayStation in 1994, PlayStation has continued to redefine how people play, delivering world-class hardware, pioneering network services, and award-winning games to a global audience.</p> <p>As one of the world’s most iconic and recognisable brands, PlayStation sets the bar high. At the same time, teams operate in a collaborative and supportive environment, where curiosity, ownership and continuous improvement are encouraged. This is an opportunity to work on a globally loved brand, and contribute to impactful, differentiated and efficient Paid Search execution that keeps PlayStation at the forefront of the industry.</p> <p><strong>Intro to the Role</strong></p> <p>As a<strong> Paid Search Account Director, </strong>you will be responsible for the end-to-end coordination, delivery and continuous optimisation of PlayStation’s Paid Search activity across multiple EMEA markets.</p> <p>Working closely with the Senior Account Director, you will play a key role in defining strategic direction, and translating it into flawless execution, ensuring campaigns are delivered efficiently, accurately and in line with performance targets.</p> <p>Success in this role requires strong leadership, initiative, and the ability to work well within multi-market teams.</p> <p><strong>Key Responsibilities</strong></p> <h4><strong>Campaign Delivery</strong></h4> <ul> <li>Lead the day-to-day delivery of Paid Search campaigns, across Google Ads/Search Ads 360, ensuring alignment with client KPIs</li> <li>Work cl

Skills