Senior Associate, Implementational Planning, UK

About the role

<div class="content-intro"><p><strong>About WPP Media</strong></p> <p>WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth. </p> <p>WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.</p> <p>For more information, visit <a href="wppmedia.com">wppmedia.com</a>.</p></div><p></p> <p><strong><span data-contrast="none">3565 - Senior Associate, Implementation Planner UK</span></strong><span data-ccp-props="{}">&nbsp;</span></p> <p><strong>Role Summary and Impact</strong></p> <p><span data-contrast="none">The role sits within the Implementation team , working across various top brands and clients. An implementation Planner uses the industry and media specific insight tools, investment and media owner knowledge to build implementational plans. Planners need to have strong media owner relationships, good communication skills, as well as the ability to deliver a solid implementational strategy. A successful Planner can handle the day to day running of the account, liaising with the Associate Director to manage all incoming requests and response to briefs so developing a trusted relationship with the client’s media and marketing team.</span><span data-ccp-props="{}">&nbsp;</span></p> <p><strong><span data-contrast="none">Responsibilities of the role:</span></strong>&nbsp;</p> <ul> <li><span data-contrast="none">Develop relationships with day-to-day clients and internally with other departments</span><span data-ccp-props="{}">&nbsp;</span></li> <li><span data-contrast="none">Maintain strong relationships with media owners</span><span data-ccp-props="{}">&nbsp;</span></li> <li><span data-contrast="none">Ensure that you are delivering brilliant basics in implementational planning</span><span data-ccp-props="{}">&nbsp;</span></li> <li><span data-contrast="none">Work closely with Kinetic to ensure campaign set up is in line with implementational response</span><span data-ccp-props="{}">&nbsp;</span></li> <li><span data-contrast="none">Take ownership of campaign briefs and, with the support of the Associate Director, develop the strategy, produce implementational plans, as well as manage the implementation and reporting at the end of the campaign.</span><span data-ccp-props="{}">&nbsp;</span></li> <li><span data-contrast="none">Work closely with the team on the day-to-day output across key clients</span><span data-ccp-props="{}">&nbsp;</span></li> <li><span data-contrast="none">Meetings and conference calls with Planners and clients</span><span data-ccp-props="{}">&nbsp;</span></li> <li><span data-contrast="none">Present recommendations and post campaign analysis to senior clients</span><span data-ccp-props="{}">&nbsp;</span></li> <li><span data-contrast="none">Work on proposals based on media owner ideas / solutions</span><span data-ccp-props="{}">&nbsp;</span></li> <li><span data-contrast="none">Proactively look for new and interesting media opportunities, as well as ways to improve our media activity.</span><span data-ccp-props="{}">&nbsp;</span></li> <li><span data-contrast="none">Work closely with Kinetic to deliver clients buying targets</span><span data-ccp-props="{}">&nbsp;</span></li> </ul> <p><strong>Skills and Experience</strong><br><span data-contrast="none">The ideal candidate will be proactive and willing to develop and implement innovative solutions. They will be a competent planner, with a strong strategic and outcome-based planning skills as well as a capacity to build and maintain great client relationships.</span><span data-ccp-props="{}">&nbsp;</s

Skills