Campaign Manager (FTC) (div/f/m)

About the role

<p><em>This is a fixed term contract through until 31st December 2026 initially with strong likelihood of extension.</em></p> <p>This role is part of our eBay Inhouse team, where you will be employed by DEPT® but embedded within eBay.</p> <p><strong>JOB PURPOSE</strong></p> <p>We are looking for a hybrid AI-Enabled Campaign Manager who combines strategic campaign ownership with hands-on execution, operational excellence, and a strong interest in AI-driven marketing innovation.</p> <p>This role sits at the intersection of campaign strategy, CRM execution, marketing technology, data, and creative production. You will lead and execute customer-facing campaigns across eBay’s owned channels (email, push, onsite, in-app, landing pages), while leveraging AI tools and creative capabilities to scale personalization, improve efficiency, and drive performance.</p> <p>You are both a campaign owner and an operator: comfortable managing timelines and stakeholders, while also building, QA-ing, and optimizing campaigns yourself. You bring a test-and-learn mindset, curiosity for AI, and the ability to turn insights into impactful customer experiences.</p> <p><strong>WHAT YOU’LL DO:</strong></p> <ul class="ul1"> <li class="li1">Own CRM Campaigns End-to-End <ul class="ul1"> <li class="li1">Lead campaigns from briefing through to launch, optimisation, and reporting</li> <li class="li1">Build and execute campaigns across email, push, onsite, and in-app channels</li> <li class="li1">Deliver personalised, customer-first experiences aligned to eBays' priorities</li> <li class="li1">Manage timelines, stakeholders, approvals, and delivery across global teams</li> <li class="li1">Ensure flawless execution through QA, troubleshooting, targeting accuracy, and optimisation</li> </ul> </li> <li class="li1">Help Shape AI-Driven Marketing <ul class="ul1"> <li class="li1">Use AI tools to improve campaign creation, personalisation, and testing</li> <li class="li1">Experiment with AI-generated copy, subject lines, creative concepts, and workflows</li> <li class="li1">Support AI prompt development and scalable marketing automation</li> <li class="li1">Improve workflows and operational efficiency through AI-driven ways of working</li> <li class="li1">Bring a test-and-learn mindset to experimentation and optimisation</li> <li class="li1">Ensure responsible AI usage and quality control</li> </ul> </li> <li class="li1">Support Creative &amp; Performance Optimisations <ul class="ul1"> <li class="li1">Brief, review, and optimise CRM creative assets</li> <li class="li1">Adapt visuals across channels</li> <li class="li1">Run A/B tests and turn insights into measurable improvements</li> <li class="li1">Help improve engagement, efficiency, and marketing KPIs</li> </ul> </li> </ul> <p><strong>WHAT YOU BRING:</strong></p> <ul> <li>3+ years in CRM, campaign management, or marketing operations</li> <li>Hands-on experience with owned channels (email, push, onsite, in-app)</li> <li>Strong project management and organizational skills with attention to detail</li> <li>Experience in e-commerce, marketplaces, or digital marketing environments</li> <li>Ability to operate in a fast-paced, matrixed, global environment</li> <li>Strong analytical mindset with experience in campaign QA, execution, and troubleshooting</li> <li>Advanced Excel skills and familiarity with marketing tools (e.g. Jira, Monday, Slack)</li> <li>Understanding of segmentation, targeting, and campaign logic</li> <li>Strong interest in AI applications in marketing</li> <li>Ability to translate marketing needs into effective AI prompts and workflows</li> <li>Strong eye for visual quality, branding, and detail</li> <li>Strong collaborator with the ability to work across teams, functions and locations</li> <li>Proactive, curious, and comfortable with continuous change and innovation</li> <li>C2+ language skills in both German and English</li> </ul> <p><strong>WE OFFER</strong></p> <ul> <li>Flexible hybrid working policy

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